PARTNER WITH THE
KUMEU SHOW
Put your business in front of the Kumeū Show audience with our digital campaign delivering approx 2M targeted digital ad views before the Show, then connect with more than 30K visitors face-to-face over two days. It’s a chance to build awareness, visibility and engagement with rural, lifestyle, family and wider Auckland audiences around one of New Zealand’s longest-running agricultural shows.
Whether you want to trade, demonstrate, sell, sample, connect or build a major brand partnership, there is a way to be part of the 2027 Show.
The 2026 Show at a Glance
30k+
people across two days
1.8M
targeted digital ad views
221
businesses trading
296
trade, market & food sites
1k+
animals
A Partnership with Real Value.
A large, engaged Show audience
More than 30,000 visitors attend across Show weekend, including families and day visitors from across Auckland, lifestyle block owners, trade and machinery buyers, farmers, growers and competitors.
Extended visibility and value
From the Kumeū Show promotional campaign, delivering approximately 2M targeted digital ad views, through to on-site activation, hospitality, branding and post-Show content, partnerships can build awareness and engagement well beyond Show weekend.Partnership Opportunities
Principal Partner
TAKE THE LEAD POSITION AT KUMEŪ SHOW 2027
For the first time, we are offering the lead position at the Show. One brand, shown alongside the Kumeū Show brand with strong visibility and engagement.
$25,000 +GST
Signature Partner
Partner a major attraction or area
$12,000+GST
Major Partner
Partner a major attraction or area
$8,000 - $10,000 +GST
Associate Partner
Partner an area, facility or service
$4,000 - $6,000 +GST
Supporting Partner
Partner a smaller competition or facility
$2,000 - $3,000 +GST
What Could You Own?
Own a zone or attaction
Sheep shearing, meet the animals, the equestrian oval, the main stage, the community stage, woodchopping, sheep dog trials, the indoor display sheds, and the new Discovery Trail.
Own a visitor touchpoint
Brands can also partner with elements every visitor interacts with, such as entry wristbands and passes, public gates, wayfinding and signageShearing is a good example of how a partnership can move beyond signage.
The 2027 shearing partnership opportunity includes an elite shearing comp with speed shearing and the international semi final, New Zealand against Wales, on the Saturday. Expected to generate media attention and Show audience interest.
Priced at $20,000 +GST.
WAYS TO BRING THE PARTNERSHIP TO LIFE
Naming association
Premium
on-site presence
Hospitality
Audience activation
Brand Integration around the copetition
Digital and social content before, during and after the Show
Ready to be Part of the Show 2027?
Enter email address for Partnership Prospectus, or talk to Hannah Burns, Show Manager, on 027 412 9322.
